WeatherBug's online platforms, including the WeatherBug Desktop Application and WeatherBug.com, provide millions of visitors with the most accurate forecast information in an engaging and interactive environment. WeatherBug is committed to quality content and user focus, making it a top performer in its category across key engagement and loyalty metrics.

Audience

WeatherBug's extraordinary content has drawn an equally extraordinary audience.

Fast Facts

• WeatherBug boasts 22.6MM monthly unique users
• WeatherBug ranks in the top 10 as compared to other websites across the following metrics:
  • #2, average minutes per page (2.3 minutes)
  • #7, average visits per usage day (1.9 visits)
  • #8, average visits per user (12.0 visits)
  • #10, average usage days per user (6.2 days)

Source: comScore, March 2012

Targeting

To ensure that your brand reaches a relevant audience within our devoted user base, WeatherBug offers over four hundred targeting methods, including:

• Air Quality
• Alerts
• City
• Demo
• DMA
• Forecast Icons
• Pollen
• Recent Locations
• State
• Temperature
• Trip Planner
• UV Index
• Zip Code
• Zip Code Transfer

To learn more about how your brand can capitalize on WeatherBug's engaged user base and extensive targeting methods, click here to reach one of our ad sales representatives.